**The Trucking CEO Playbook: How to Start & Maintain a Successful Trucking Business**

Don’t start your trucking business blindly — this video reveals the playbook that’s helping everyday people build profitable fleets and take control of their financial future.

Start, Scale, and Succeed in Trucking — One Step at a Time

From your first truck to a thriving fleet, discover the proven pillars every trucking CEO follows for long-term success.

START

Lay the Right Foundation

From licensing and compliance to business structure and funding, we guide you through every essential first step so your trucking company launches strong—and stays on the road.

SCALE

Build Systems, Not Stress

Learn how to streamline operations, secure steady freight, and grow your fleet with proven strategies, automation tools, and contracts that keep revenue rolling in.

SUCCEED

Lead Like a CEO

Adopt the mindset, financial discipline, and leadership skills of top trucking CEOs so you can run a profitable, sustainable business—not just a truck.

Why This Isn’t Just Another Webinar

Real-World Strategies That Work

This isn’t theory or guesswork. You’re learning directly from proven systems used to build and maintain profitable trucking businesses in today’s market.

Actionable Steps—Not Fluff

Every minute is designed to give you clear, step-by-step actions you can implement immediately, so you see results faster.

Built for Your Success Beyond the Class

You’ll leave with The Trucking CEO Playbook Manual & Resource Guide—your roadmap to keep you moving forward long after the webinar ends.

Meet Your Host

Kevin Reid knows what it’s like to start with a vision and build it into something bigger than you imagined. Long before leading national organizations, Kevin was deep in the trenches of the trucking industry—navigating the same challenges, regulations, and long nights that every new owner faces. He didn’t just learn the business; he mastered it, turning experience into expertise and leadership opportunities that would shape the industry.

As the former CEO of the National Minority Trucking Association, Kevin championed minority-owned carriers nationwide, creating training programs and strategic partnerships that opened doors for thousands of drivers and fleet owners. Now, as Senior Consultant for The Reid Group, he’s focused on helping trucking entrepreneurs take control of their businesses and futures. His teaching style is straightforward and easily digestible with proven strategies, and actionable steps—designed to help you go from your first truck to a thriving fleet, without wasting years figuring it out the hard way.